Monitoring Emerging Companies: A Case Study of OpenAI

The insights gained from this project can inform decision-making and strategy for both the company being studied and other emerging companies in similar industries.

Kevin Kuhn

CEO

New mobile apps to keep an eye on

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What new social media mobile apps are available in 2022?

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Use new social media apps as marketing funnels

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Try out Twitter Spaces or Clubhouse on iPhone

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What app are you currently experimenting on?

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Monitoring Emerging Companies: A Case Study of OpenAI

In this project, we aimed to monitor and identify trends of an emerging company, specifically OpenAI. With the help of Dow Jones, we collected 6,397 news articles from 154 different sources over the past two years (March 2021 until March 2023). By analyzing these articles using natural language processing techniques, we were able to identify key themes and trends in the news coverage of OpenAI. This information is valuable for understanding how emerging companies are perceived by the public and how they are positioning themselves in the market. The insights gained from this project can inform decision-making and strategy for both the company being studied and other emerging companies in similar industries.